About

Saigon Social is Vietnam’s first food and drink retail experience space, where tastings, pop-ups, and retail collide—no fluff, just damn good flavors and stories.

Founded by acclaimed food writer Jovel Chan, this District 1 hotspot near Nguyen Hue Walking Street and Saigon Skydeck shines a light on local artisans, craft spirits, and rising culinary talent. It’s also home to Vietnam’s first craft liquor and artisanal fish sauce tastings—because they deserve their moment too!