Coffee Omakase
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Dive deeper into Vietnam’s food & drink scene
Immersive tastings, workshops, food tours and culinary experiences created with industry insiders to explore what Vietnam eats, drinks and why.
Explore experiential workshops from Coffee Omakase to craft spirit and phở tastings, each its own unique food experience with a takeaway tasting card and guide.
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Curated by industry insiders, our tours explore Saigon’s diverse food culture through the lesser-known flavours and stories of Japantown and the Cambodian community.
Join-in | Private
Go deeper with Vietnam’s leading tastemakers through on demand tastings, tours, and workshops led by Vietnam MasterChefs, award winning craft spirit makers, and other local experts.
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Transform retreats with ‘business unusual’ cultural experiences. From cocktail competitions to secret supperclubs, we get global teams talking, bonding.
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Deep-dive into ‘New Vietnam’ with expert-led, insights and trend-driven study tours across the F&B, real estate, and hospitality sectors.
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Curated intimate dinners featuring up-and-coming chefs, modern Vietnamese cuisine, and local artisanal products.
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– What to expect
What Makes Us Different?
Founded by Jovel Chan
- One of Vietnam’s leading culinary voices
- Vietnam food writer & Travel + Leisure Tastemaker
Experienced Industry Food Guides
- Hospitality & tourism professionals
- Certified through Saigon Social’s in-house guide training
Culturally inclusive and accommodating
- Vegan and lactose-intolerant friendly
- Designed for regional team dietary needs (Halal, Buddhist etc.)
Prime District 1 Location
- Centrally located near Bitexco & Nguyen Hue Street
- 1st Floor, 70 Ngo Duc Ke, Ben Nghe Ward
Personal & direct industry relations
- Direct relationships with 40+ local artisans, chefs, bartenders, coffee suppliers etc.
Created together with industry insiders
- Access to exclusive venues & local tastemakers
- Industry-designed with in-depth cultural insights
– Signature Experiences
Available Daily (1-hour notice)
Sip Saigon: First-of-its-kind Vietnamese Craft Spirit Tasting
90 minutes
981.000 VND | $38.52
Enjoy an exclusive tasting experience of Vietnam’s award-winning craft spirits in a private tasting room by a food writer in District 1
Unique Vietnamese Coffee Omakase Experience (Vegan Option Available)
105 minutes
750.000 VND | $29.45
Vietnamese coffee tasting guided by guides trained by industry experts, exploring the country’s coffee culture, history, iconic brews …
Phở Tasting Workshop: 6 Phởs, Chocolate & Cocktail
60 minutes
966.000 VND | $37.93
Taste six different styles of Pho to see how Vietnam’s most iconic noodle soup has captivated the heart of foodies around the world!
First-of-its-kind Vietnam Craft Fish Sauce Tasting – Nuoc Yum
105 minutes
963.000 VND | $37.82
Craft fish sauce tasting – a bold, flavor-packed experience you won’t find anywhere else, exclusively at Saigon Social in the heart of District 1.
Egg Coffee Workshop: Old School Meets ‘New Vietnam’
45 minutes
578.000 VND | $23.50
Join Egg coffee workshop with food-loving industry-experienced guides. Learn to brew classic Hanoi-style and trendy salted egg coffee using a traditional phin.
Salted Coffee: Old School meets ‘New’ Vietnam
45 minutes
605.000 VND | $23.76
Join Salted Coffee workshop! Learn about Arabica vs. Robusta beans, the rise of Robusta, and coffee flavors.
– Corporate & MICE Success Stories
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OCP Asia: VIP Private Dining Experience with Craft Liquor Tasting
OCP Asia is Asia’s largest private credit manager, and their C-suite came to the table looking for one thing: a...
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Ministry of National Development: Experiencing Ho Chi Minh City Beyond the Blueprint
Explore Ho Chi Minh City through a curated study tour designed for the Ministry of National Development, exploring urban development,...
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L’Oréal x TikTok Vietnam Immersion Trip: AI Color Cocktail Analysis Experience and Culinary Diplomacy
When L’Oréal and TikTok headed to Vietnam, Saigon Social was brought in to design a finale dinner as part of...
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Google APAC: A Private Supperclub with Vietnam MasterChef & Cocktail competition
Discover how Saigon Social created a private supperclub dinner for Google APAC, featuring a Vietnam MasterChef, cocktail competition, and modern...
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workshopCorporate
VinaMilk’s ‘Milk-tails’ workshop gets executives thinking outside the carton
See how Saigon Social turned Vinamilk’s product and consumer trends into a hands-on Milk-Tails workshop for executives, blending innovation, mixology...
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WorkshopTastingMeet the Maker
Craft Gin & Banh Mi Charcuterie Boards Bonding with Drew & Napier
When premier Singaporean law firm Drew & Napier booked a three-hour Saigon team event, they had one rule: no stiff...
Continue Reading →– Google Reviews
5.0 / 5 (76 reviews)
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– Meet the founder:
JOVEL CHAN
Jovel Chan is a Singaporean food writer, consultant, and entrepreneur who pivoted from global F&B marketing to become a leading voice in Vietnam’s dining scene. Since relocating to Saigon in 2020, she has consulted on Vietnam’s food and drink scene with the likes of Singapore Tourism Board and judged prestigious competitions, including Diageo World Class, Tatler Vietnam, and the Gourmet Vietnam Awards.
A recognized media personality, Jovel writes for Travel + Leisure (voted a regional Tastemaker from 2023–2025) and is a TV food host for Vietnam Television (VTV) and the Asian Food Network (AFN). Driven by community building, she founded the Saigon Supper Club and launched Saigon Social to connect discerning foodies with Vietnam’s culinary scene.
About UsGet in touch
We’ll respond within 24 hours or less
– Visit Us
Saigon Social
Open hour: Mon-Sun from 9am to 6pm (private bar from 6pm – booking only)
Location: 1st Floor – 70 Ngo Duc Ke, Ben Nghe Ward, District 1, HCMC, VN
– Our Newsletter
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